About Us

Chaplins Superstore

Chaplins- A Real Shopping Experience

Come into the world of Chaplins where nearly 50 years of providing what customers want at prices they are happy to pay remains at the heart of this great shopping experience.

Chaplins is a retail success story because it is a family owned business run on family values – commitment, trust, mutual support and customer service.  Above all, as a family business, we don’t have to answer to other shareholders so we can take the long view and give both our long-standing customers and our ever loyal staff stability, confidence and the knowledge that we are continuing to do what we do best – provide a great shopping experience.


The Secret of Success?

Well, there is no secret. We listen to our customers, we provide a huge range of retail items that we know are in demand, we keep stock rotating so there is always something new and we provide genuine value for money by matching the quality of our products with the best bargains available – and where that means buying in no frills, clearance lines, that’s just what we do.

We have a great reputation for our garden and outdoor living goods, DIY, household and cleaning products, car accessories, arts and handicrafts, party ware and pet care and we always find something very different to offer at those special times of the year – Easter, Bonfire Night, Halloween (Our range of fancy dress is second to none) and Christmas (including an award-winning Santa’s Grotto now in its 29th year).
Factor in a choice of two superstores in Plymouth and Taunton, extensive free parking, an over 55s discount club and a great value café and the Chaplins experience will take shape in your mind.

Milestone after Milestone

As Chaplins approaches its 50th anniversary, this Aladdin’s Cave of retail delight is still overseen by its founder Lynda Thompson whose eye for a bargain and understanding of her customers’ needs have underpinned the store’s success from the outset.  Lynda is passionate about her plants and can usually be found in the store’s extensive Garden Centre.

Lynda is well supported by her daughter Vanessa Chaplin who combines buying, marketing and advertising, looking after the Christmas Grotto, and other in-store promotions with overseeing her beloved pet care department. 

2015 sees Vanessa celebrating 30 years in the family business while the Taunton store has achieved its 21st anniversary at the same time.

A shopping experience for everyone

Chaplins pioneered the concept of a discount superstore and we have maintained our aims and objectives and our core values for almost half a century and will continue to do so.  Our commitment to our customers and our staff is unwavering and provides a recipe for us to continue delivering a truly great shopping experience into the future.

Free Parking, Easy Loading & Friendly Shopping!